Fitbit Versa 4 smartwatch – the perfect cool gift for 2025, featuring advanced fitness tracking, built-in GPS, and sleek customizable design

Fitbit Versa 4

Last updated: 11 October 2026

The Fitbit Versa 4 is Google's fitness smartwatch, with built-in GPS, all-day heart rate and sleep tracking, and a battery that lasts six days or more. It has a square 40.5mm aluminium case and weighs under 38g. On 11 October 2026 Amazon UK sold the black version for £119.99, sold and dispatched by Amazon, and the Google Store listed it at £179.99.

Buy the Fitbit Versa 4 on Amazon UK, £119.99

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What it tracks

The Versa 4 counts steps, measures heart rate around the clock and records more than 40 exercise types. It starts tracking some workouts on its own, so a brisk walk gets logged even if you forget to press start.

Built-in GPS means you can leave the phone at home on a run or a ride and still get your pace, distance and a map of where you went. Active Zone Minutes counts the time you spend with your heart rate in the higher zones.

At night it tracks sleep stages and gives each night a sleep score. There is also blood oxygen (SpO2) tracking, a daily stress score and menstrual health logging.

Battery, screen and build

Google quotes six days or more on a charge, and a full charge takes about two hours. Turning on the always-on display shortens that.

The screen is AMOLED under Corning Gorilla Glass 3. The case is aluminium, 40.5mm square and 11.2mm deep, and it is water resistant to 50m, so you can swim in it.

It has NFC for contactless payments, plus a speaker and microphone. The box includes the watch, a small and a large band, and a charging cable.

Key facts

  • Price: £119.99 on Amazon UK on 11 October 2026, sold and dispatched by Amazon; £179.99 at the Google Store
  • Case: aluminium, 40.5 x 40.5 x 11.2mm
  • Weight: 37.64g
  • Screen: AMOLED, Gorilla Glass 3
  • Battery: 6+ days, about two hours to charge fully
  • GPS: built in (GPS and GLONASS)
  • Water resistance: 50m
  • Sensors: optical heart rate, SpO2, altimeter, accelerometer, ambient light
  • Works with: iPhone on iOS 16.4 or later, Android 11 or later; needs a Google account
  • Colours: Black/Graphite, Waterfall Blue/Platinum, Pink Sand/Copper Rose, Beet Juice/Copper Rose

Who it suits

  • Runners and cyclists: built-in GPS records a route without carrying a phone.
  • People who hate charging: six days or more between charges, so it can go most of a week.
  • Anyone tracking sleep: nightly sleep stages and a sleep score, from a watch light enough to wear in bed.

Our best running watches UK guide compares it with the Garmin and Apple options.

The limits

The Versa 4 runs Fitbit's own software, not Google's Wear OS, so it does not get the app store you find on a Pixel Watch. If you want a full smartwatch rather than a fitness tracker with a screen, the Google Pixel Watch 4 is the step up.

Some of the coaching sits behind a paid Google Health membership. The Amazon UK listing includes three months, after which you pay to keep those features.

Check your phone first. Google lists iOS 16.4 or Android 11 as the minimum, and the watch needs a Google account to set up.

There is one case size, 40.5mm. On a small wrist it can look large.

Where to buy it in the UK

Amazon UK sells the Black/Graphite version directly, with free delivery. The Google Store Versa 4 page has all four colours and the full specification.

Fitbit Versa 4 on Amazon UK

FAQs

How much is the Fitbit Versa 4?

£119.99 on Amazon UK on 11 October 2026, sold and dispatched by Amazon. The Google Store listed it at £179.99.

Does the Fitbit Versa 4 have GPS?

Yes. It has built-in GPS and GLONASS, so it can track a run or a ride without your phone.

How long does the Fitbit Versa 4 battery last?

Google quotes six days or more. Using GPS or the always-on display uses more battery.

Is the Fitbit Versa 4 waterproof?

It is water resistant to 50m, so it is fine for swimming and the shower.

Does the Fitbit Versa 4 work with an iPhone?

Yes, on iOS 16.4 or later. It also works with Android 11 or later, and you need a Google account.

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