Last updated: 21 September 2026
By Stiv · Design, technology and personal finance
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Update, 21 September 2026. This giveaway has closed. The Bookshop.org Easter draw ran over the 2026 Easter weekend and ended on Monday 6 April 2026. There is nothing left to enter here. For what Bookshop.org is running now, and for the audiobook subscription it has launched since, see my Bookshop.org audiobooks review and the monthly picks at best audiobooks.
See what is on at Bookshop.org
The Bookshop.org Easter giveaway ran over the 2026 Easter weekend, and it was one of the simplest prize draws going. Anyone who bought a book from Bookshop.org between 3 and 6 April 2026 was entered automatically into a draw for a £400 digital gift card. No forms, no codes, no hoops. This page is kept as a record of how the draw worked, and as a pointer to what is running now.
How the Bookshop.org Easter giveaway works
The promotion ran from Friday 3 April to the end of Monday 6 April 2026 (Easter weekend). Every purchase made on uk.bookshop.org during that window counted as an entry into the prize draw. Physical books, ebooks and gift cards all qualified, so even last-minute digital purchases counted.
One winner received a £400 digital gift card, redeemable on Bookshop.org. The gift card value never expires, and it gets added to your account as store credit. In other words, it is a very generous book voucher with no strings attached.
Why Bookshop.org is worth your money
If you have not used Bookshop.org before, here is the short version. It is an online bookshop built specifically to support independent bookshops across the UK. When you buy a book, 30% of the cover price goes directly to a local bookshop of your choice. If you do not pick one, 10% goes into a shared pool distributed to all participating indie bookshops. As a result, your money goes to the people who actually care about books rather than padding the margins of a tech giant.
Additionally, Bookshop.org is a certified B Corporation, meaning it meets strict standards for social and environmental performance. It also offers carbon neutral delivery. For anyone who cares about where their money ends up, this is about as good as online book buying gets.
Need inspiration? Start here
Not sure what to buy? We have put together a list of the greatest books of all time on Bookshop.org. It pulls from over 600 "best of" lists and covers everything from literary classics to modern page-turners. Whether you are after fiction, non-fiction, or something to finally tick off the bucket list, it is a solid starting point.
Alternatively, you could pick up an ebook. Bookshop.org launched its ebook platform in the UK in late 2025, so you can now buy digital editions and still support your local indie bookshop. That makes it a genuine alternative to Amazon's Kindle ecosystem.
Quick details at a glance
What: Buying any book entered you into a prize draw for a £400 Bookshop.org gift card. Now closed.
When: 3 to 6 April 2026 (Easter weekend).
Where: uk.bookshop.org.
Who won: One winner, drawn at random after the promotion ended.
What counts: Physical books, ebooks, and gift card purchases.
Frequently asked questions
How do I enter the Bookshop.org Easter giveaway?
You no longer can: the draw closed at the end of Monday 6 April 2026. At the time, buying any book, ebook or gift card from uk.bookshop.org inside that window counted as an entry automatically, with no separate form to fill in.
Does the £400 gift card expire?
No. Bookshop.org gift cards never expire. The balance is added to your account as store credit, and you can spend it whenever you like.
Can I use the gift card in a physical bookshop?
Unfortunately not. Bookshop.org gift cards can only be redeemed online at bookshop.org. However, your purchase still financially supports independent bookshops through the profit-sharing model.
Do ebook purchases count?
They did. According to the promotion details, ebooks and gift card purchases both counted as valid entries alongside physical book orders. The draw itself is now closed.
What is Bookshop.org?
Bookshop.org is an online bookshop on a mission to financially support local, independent bookshops. It launched in the UK in November 2020 and is a certified B Corporation. When you buy through the platform, a significant portion of the sale goes directly to indie bookshops.
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